Accént Ceilings · 2025
A manufacturer's site, redesigned to match the craft
Homepage design for a specialty ceiling & wall manufacturer
Accént makes patented, fully-integrated ceiling and wall systems for architects and designers — from boutique hotels and jewelry stores to LAX and LA Metro. The homepage had to make that range legible in a single scroll.
The challenge
Highly technical product lines — perforations, finishes, faux wood vinyl, premium metals — with an audience of architects who mostly browse on a phone between site visits. The old page buried the work behind spec language.
The approach
Led with a full-bleed project slideshow captioned by venue, then stacked bold statement type against real installation photography. Product categories became scannable image-first blocks with a single arrow CTA each, and the green accent carries the eye from headline to project credit.
The outcome
A homepage that reads as a portfolio first and a spec sheet second — proof of range up top, clear paths into perforations and finishes below.
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